I’m on a mission to help people live and work Smarter. I do not want my legacy to be that of the tired woman.

Emily M. Austen shares her Think Smarter mission on stage.

I do not want to be remembered for always being late, stressed, busy and exhausted. I want to be someone who lives abundantly. A woman with a connection to my values, an ability to set and maintain healthy boundaries. A life in which success is not defined by how late I stay in the office, whether I performatively rise before 5am, whether I choose to miss important days or how often I post about my job online. A truly Smarter life is one in which putting myself first is not selfish. One where I don’t have to be 100% sure all the time. One where I can be determined, ambitious and successful, most of the time. One where softness is not weakness, and one where I create my own definitions, with the courage to change things if they no longer serve me. I don’t believe it to be easy, but I do believe there is evidence all around us that it is possible. I’d like my legacy to be that I was part of that evidence.

Emily M. Austen reflecting on stage

I have spent the best part of two decades with the attitude that visible stress, hardship, personal sacrifice, damaging my mental and physical health and reaching burnout are essential parts of the reality of trying to achieve success

I overlooked the wins, dwelled on the losses, and lived under a veil of shame, guilt and low self-esteem. My approach when it was difficult was to turn the screw even harder. For the last 12 years, running my own Agency and working with the most successful people on the planet, I began to consider that there might be a different way. Not to replace the graft, the determination or the commitment, but to consider that success at all costs is not conducive to a happy life, and to challenge societal frameworks of success. I have written this book in the hope that you are able to embrace your life abundantly, achieve all that you wish to, and maintain balance, in whatever definition you have. I used this method on myself, testing and learning as I lost 40 kilos in weight, created a multimillion pound business, launched a Number 1 business podcast, and finally stepped into my power.

Emily M. Austen leading the Girl Boss movement

Goodbye Girl Boss,
Hello Smart Girl

What is working and living Smarter?

Smarter thinking is not only a theory, it is a set of systems and processes which you can learn and practically implement. Whether it’s focusing on high-impact tasks, prioritising well-being, or tracking your energy, not your time, using these processes will allow you to move from focusing on activity, to impact and output. Once you move from working harder, to working Smarter, you will realise that you have more time than you think, and that professional success does not have to come at a cost to your personal happiness. It is not designed to replace the graft or the commitment, but to provide you with a means of pursuing your goals in a sustainable way. To do it all without burning out.

A SUMMARY OF THE SMARTER METHOD

  • – Create your own definitions
  • – The Law of Assumption
  • – Practice gratitude
  • – Master the morning
  • – Cultivate an abundant mindset
  • – Identify and enforce healthy boundaries
  • – Track energy not time
  • – Be big
  • – Connect with your true values
  • – Create momentum
  • – Find Flow
  • – Self edit; what you say to yourself matters
  • – Focus on output

You can expect to learn new systems and processes in order that you can do it all. Challenge outdated architecture where our ambitions live, connect meaningfully and deeply with our own world view, find compassion for ourselves and others, break down barriers and define what having it all really means, and how we can achieve it. I am proof that in order to achieve long term success, you do not need to remove aspirations, hobbies, people, places and things that bring you fulfilment. Instead, you need Smarter systems and processes in order to enable you to do it all.

Emily hosting a Smarter Method workshop

This is not for the bare minimum Mondays or the take it easy Tuesdays.

It’s for those who strive for success; for ambitious women wanting to do it all, those who understand that you have to make a deposit to be able to make a withdrawal. For those who have skin in the game. For the overlooked, the under appreciated. The full timers and the ‘not quite made it yetters’. Those looking for a Smarter way to do it.

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